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Crowdfunding Dos & Don’ts

When campaigns fail to meet their targets, people cry ‘crowdfunding doesn’t work!’. But it all comes down to good planning and execution…

People mistakenly think that crowdfunding is simply a case of uploading a project and sharing a link. But there’s a bit more to it than that! Indeed, running a crowdfunding campaign takes a similar amount of time and effort to applying for grants – with the advantage that you have more control over the outcome. Unlike a grant application, which, once submitted, is in the lap of the Gods, crowdfunding gives you the chance to modify your plan in response to feedback and influence donors throughout the process.



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